

Traveller Guide Men
Travel in Style
Business Travel Men
From the airport to a business meeting - with ETERNA traveler shirts, your look will remain impeccable at any location and for any occasion. Whether non-iron, stretchy or cooling - find your perfect travel companion.
Business Travel
Crease-free on the go
As the inventor of the world's first non-iron cotton shirt, ETERNA continues to set standards today. In combination with a perfect fit and the best wearing comfort, the stylish look succeeds from arrival to departure.
Performance Shirt
Always dynamic
Flexible and well-groomed appearance around the clock. The ETERNA Performance Shirt gives you a sportswear-like feel, is breathable and won't let you down with its unique cooling effect, even during heated meetings.
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Dynamic Cotton™
Feel Free
Elegance and comfort - Dynamic Cotton™ offers optimum freedom of movement without the use of synthetic fibers. Thanks to the non-iron and crease-resistant woven fabric, you will radiate confidence even after a long-haul flight.
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Stilvoll.
Seit 1863.


Vacation Travel Men
Stylish summer feeling - discover your favorite shirt for your next vacation trip. Whether it's an exotic beach paradise, a road trip or a vibrant metropolis. With airy linen shirts, fashionable short-sleeved shirts or trendy polo shirts - enjoy the best time of the year.
Vacation Travel
Pure lightness
Unpacking and wearing: Japanese Knitted is the ideal shirt for your suitcase. The Japanese fabric art made from soft cotton and high-tech yarn is ultra-light and scores with maximum, non-iron comfort.
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Jersey Shirt
Relax Feeling
Relaxed fit for your next city trip. The jersey shirt offers luxurious softness, follows your every move when sightseeing and, thanks to its non-iron finish, gives you a neat look from morning to night.
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Linen shirts
Travel Must-Have
Linen shirts are the perfect companion on warm days and can be combined with casual and stylish looks. The soft quality with cotton content ensures a light feel for dinner on the beach.
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Short-sleeved shirts
Summer in focus
Ideal on hot summer days - short-sleeved shirts in classic white or the trend colors of the season. Choose your new favorite shirt for your individual summer look from a variety of fits.
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Poloshirts
Sporty elegance
Comfortable, casual and elegant. Polo shirts are an absolute must-have for your vacation wardrobe and allow for a variety of outfit combinations.
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